Reasons to use outdoor

Unavoidable
There is no avoiding outdoor: it is free to view and cannot be turned on or off. Moreover, it binds a fragmenting media world, connecting with an increasingly mobile 24-hour society.
Coverage
Our campaigns offer high cover at low cost. A national 2-week 6 Sheet campaign typically covers 1000 customers for less than £1 and our cross-format campaigns achieve 72% cover in 2 weeks.
Impact
Our formats are illuminated 24 hours a day, and comprise some of the most breathtaking sites in the industry, including iconic towers, bridges, banners, and the largest portrait and landscape formats in outdoor.
Flexible
Whether you wish to run a national broadcast campaign, or simply buy a handful of strategic panels at local level, Clear Channel Outdoor can provide a bespoke solution. Our panels are available to buy in small “building blocks”, which can be combined with each other to provide the optimum delivery.
Targeted
All our 6 Sheet and billboard panels are now labelled according to retailer proximity, ensuring that your message reaches consumers when they are in a relevant mindset. Furthermore, we have invested in advanced planning tools (such as Personicx Geo ™) which allow us to identify target consumers at postcode level.

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